Head of Media Sales (Remote) at Broadsign

We're making it easier than ever for media owners, agencies and brands to harness the power of out-of-home and connect with audiences across the globe. Lighting up airports, shopping malls, health clinics, transit systems and more, our platform powers messaging at the heart of people's lives. We believe in a world where digital and real-life experiences collide. Where campaigns drive growth, build excitement and prompt innovation. Where digital interactions inspire conversations and connect communities. Where bold creativity inspires bright ideas. Do you share this vision?

Role Description:

Reporting to the Chief Revenue Officer, Broadsign's Head of Media Sales will have an intimate knowledge of the programmatic ecosystem and workflows, be responsible for leading our media sales team and growing programmatic revenue through our DSP and through our 3rd party DSP partners via our SSP. The Head of Media Sales will be deeply connected with our other internal programmatic departments including AdOps and Publisher sales in order to lead our media sales strategy, develop and be accountable for leading and lagging metrics, manage territory allocation and target markets, and set and manage quotas. Finally, you will have the leadership and coaching skills to be able to inspire, lead and grow the team, while also maintaining expert sales acumen in order to manage senior relationships and lead large pitches.

This is a remote position.

Role Objectives:

  • Responsible for Demand Sales revenue targets for the assigned territory
  • Day-to-day management of a team of Sales Directors and demand Sales across the territory
  • Develop a sales organization that consistently meets and exceeds ambitious demand revenue goals
  • Develop Demand strategies, collaborating with executive leadership, product and publisher sales leadership to accelerate demand revenue globally and create future growth plans, including expansion into new markets
  • Personally build senior relationships with key demand side clients and facilitate long-term partnerships
  • Lead by example in large customer pitches
  • Develop a set of KPI's and a data-driven decision making process to ensure plans and forecasts are well managed
  • Partner with internal stakeholders to ensure seamless cross department processes
  • Work with Product and Marketing teams to enhance Go-To-Market Strategy and solidify competitive advantage


Likely Background / Profile:

  • This isn't the first time that you've lead a Demand Sales team with a proven track record of meeting and exceeding revenue targets
  • You've worked at a programmatic advertising tech company and have an intimate knowledge of the programmatic ecosystem, workflows and landscape (including DSPs, SSPs, exchanges, data partners (targeting, measurement and attribution), & verification)
  • You're skilled in building company partnerships globally
  • You have a proven track record of scaling sales organizations
  • You understand the programmatic value proposition and how the industry is evolving
  • You have a strong passion for programmatic emerging markets
  • You have a deep knowledge of the media landscape (including buying cycles and roles and responsibilities within the planning / buying chain)
  • You hold multiple established connections with agencies, ATD's & DSP's


Functional and Soft Skills:

  • You're a self-starter, and can also be hands on.
  • You lead by example. It's easy for you to inspire others.
  • You love data and are data-driven.
  • You can stay pretty cool when under pressure.
  • You can build a positive culture based on transparency, integrity, doing the right thing, empowerment, respect and competence.

Finally, if you have previous experience within DOOH or OOH and understand the value of the medium (how marketers leverage OOH to reach their goals) and it's place within the media mix, you will make us very happy !

Does this sound like you? If it does, we definitely want to hear from you!

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